STUBBORN ABOUT FLAVOR SINCE 2002
Texas-rooted seasoning blends made to bring bold, flavor-forward character to every meal.
A CULINARY SEASONING JOURNEY
Jon "Cleve" Cleveland began his culinary seasoning journey in a small home kitchen in McKinney, Texas in 2002, when he became frustrated with the lackluster flavor profiles of store-bought seasonings. After trying countless blends for steak, chicken, pork, and seafood, none lived up to his expectations. Most were overloaded with salt and tailored to just one type of meat, leaving little room for creativity in the kitchen.
INSPIRATION HITS. FLAVOR FOLLOWS
Determined to find the perfect seasoning, Jon would mix seven or eight different store-bought blends until he achieved the flavor he was after. He quickly grew tired of the tedious process of using multiple bottles just to season a single dish. That's when inspiration struck: why not combine all the right ingredients into one versatile blend that could elevate any dish?
KITCHEN CREATION. MARKET ELEVATION
When his wife saw the growing demand from friends and family who couldn't get enough of his homemade mix, she encouraged him to take his flavor to market: a seasoning that was not only flavorful, but low in sodium and free from cheap filler ingredients. After much experimentation, Jon developed what was originally (and appropriately) called Cleve's Kick-Ass Seasoning: the ultimate all-purpose blend, packed with 19+ ingredients beyond just salt and pepper.
SWEET + HEAT, IT CAN’T BE BEAT
Cleve's Texas Two-Step Sweet + Heat Blend electrifies the taste buds with a balance of sweet, zesty, and spicy notes. Meat, eggs, fruit, guacamole, you name it, this low-sodium, all-purpose seasoning transforms ordinary meals into extraordinary ones. Once you try it, you'll be hooked.
Taste what all the kicking is about.
Find a bottle near you.
Pick it up on your next grocery run or have it on the porch by Friday. Cleve's is on the shelves, and one click away.
Buying for a store or restaurant? Explore wholesale options.
Available at a store near you
